Batesville Casket Company
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Industry | Funeral Services |
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Founded | Batesville, Indiana (1884) |
Headquarters | Batesville, Indiana |
Key people | (President & CEO) |
Products | Caskets, Cremation urns |
Revenue | $640 million USD (2004) |
Number of employees | 3,460 (2007) |
Website | www.batesville.com |
Batesville Casket Company manufactures caskets and cremation urns. The company was a subsidiary of Hillenbrand, Inc. until its divestiture in 2023[1] and is headquartered in Batesville, Indiana.
The company operates three manufacturing plants in Batesville, Indiana,[2] Chihuahua, Mexico, and Manchester, Tennessee, and a woodworking factory in Vicksburg, Mississippi, that supplies wood to the factory in Chihuahua.
The company was established in 1884, when John A. Hillenbrand began producing handmade wooden caskets.[citation needed] These caskets had ornate carvings made by casket and furniture companies.[3] In 1906, Hillenbrand purchased the failing Batesville Coffin Company, and renamed it to Batesville Casket Company.[4]
The company's successful business strategy was noted by George Stalk, a Boston Consulting Group writer, in 2004:
Batesville Casket is the world-leading manufacturer of welded steel caskets. In the 1970s, Batesville endeavoured to reduce its manufacturing costs by transplanting automotive manufacturing techniques to its industry. The impact on Batesville’s less sophisticated competitors was stunning. In the 1990s, Batesville set its sights on those competitors with positions in major metropolitan markets. To get at them, Batesville had to offer greater variety and faster response times at affordable prices. Batesville Casket accomplished this with remarkable success by transplanting Toyota’s production system.[5]
References
[edit]- ^ "Hillenbrand Closes Batesville Divestiture". Hillenbrand. February 1, 2023. Retrieved June 11, 2024.
- ^ George Stalk; Robert Lachenauer; John Butman (2004). Hardball: Are You Playing to Play Or Playing to Win?. Harvard Business School Press. p. 70. ISBN 978-1-59139-167-8.
- ^ George Garber (November 15, 2017). Sustaining Lean: Case Studies in Transforming Culture. CRC Press. pp. 43–. ISBN 978-1-4200-8498-6.
- ^ Emmis Communications (February 2001). Cincinnati Magazine. Emmis Communications. pp. 65–. ISSN 0746-8210.
- ^ Stalk, G., Playing Hardball: Why Strategy Matters, Ivey Business Journal, November/December 2004, accessed on 29 January 2025